Hangzhou Yutianchuan Coffee Culture Co., Ltd.

Founded in 2009, Yutianchuan Coffee is a pioneer in introducing drip bag coffee (“pour-over coffee packets”) to China and is credited with popularizing this format domestically. The brand’s products have achieved leading sales in packaged coffee categories, with cumulative global distribution exceeding 2 billion units. Yutianchuan was the exclusive coffee supplier for the 2022 Asian Games in Hangzhou, reflecting its strong position in both domestic and export markets. Its portfolio includes specialty drip coffee, liquid coffee formats and innovative instant options, with recognition for product innovation and category leadership.

‍